One of the best parts of the summer transfer window are the clever ways clubs announce their new signings. It honestly makes the signings that much more fun. Even the weird ones are still enjoyable, like the talking ball from Barcelona last summer:
Welcome @arthurmeloreal! Bem-vindo!
#EnjoyArthur
#EnjoyBarça pic.twitter.com/18YQ4uOXjW— FC Barcelona (@FCBarcelona) July 9, 2018
Even Chelsea's announcement of Rudiger, for how cheesy it was, was still pretty cool:
Which name would you get on the back of your @nikefootball Chelsea home shirt today?#WeAreThePride pic.twitter.com/WKmYxd2x0K
— Chelsea FC (@ChelseaFC) July 9, 2017
But on Tuesday, Ligue 1 side Bordeaux went to Twitter to announce the signing of Laurent Koscielny from Arsenal in one of the least-clever ways possible:
Nouveau joueur, nouveau maillot, retrouvez-le dès maintenant ici https://t.co/6Jb2BRKbIo pic.twitter.com/eCfsGaSUYS
— FC Girondins de Bordeaux (@girondins) August 6, 2019
To be fair, they did have a different minute and a half video about the signing. But even with that we should still expect better.