Return of the PUMA King — legendary boots are back and better than ever
One of the most hyped drops of 2023 was undoubtedly the release of the PUMA King Ultimate, the latest edition of the boot preferred by Pelé, Diego Maradona and Johan Cruyff since its inception 55 years ago.
The King has always been synonymous with comfort, control and class, and while much has changed in the boot's lineage, those tenets remain the building blocks of the PUMA King Ultimate.