12 U.S.-Based Companies That Could Buy Naming Rights To Camp Nou
Since Barcelona unveiled its plans to renovate the Camp Nou (including expanding capacity from 99,354 to 105,000 and adding a roof to cover seats around the entirety of the stadium) back in 2016, the club has always maintained that a large portion of the cost (rumored to be around $700 million) would be footed by selling partial naming rights for the new ground.